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How to use ChatGPT Mega-Prompts to Expedite Persona Research and Creative Strategy
Ask better questions, get better answers.
Apr 13
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Alvin Ding
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How to use ChatGPT Mega-Prompts to Expedite Persona Research and Creative Strategy
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4 Key Principles of Growth Marketing
Modern technology makes marketing more efficient, but also more competitive. Adopt a growth marketing mentality to get the most out of your efforts.
Apr 10
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Alvin Ding
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4 Key Principles of Growth Marketing
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How to Use OKRs to Do Less and Succeed More
When saying no to projects can lead to more results
Apr 7
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Alvin Ding
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How to Use OKRs to Do Less and Succeed More
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1-hour Persona: Mine Reddit for Customer Insights
Take advantage of social media to unearth customer wants, fears, preferences that you can then weave into your marketing for better ROI.
Apr 5
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Alvin Ding
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1-hour Persona: Mine Reddit for Customer Insights
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February 2023
Deepfake ads are here - be warned
You were too smart for the nigerian prince and password phishing - but this is next level
Feb 14
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Alvin Ding
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Deepfake ads are here - be warned
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It's happening - Google Teases Bard AI
The biggest change to search in decades.
Feb 7
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Alvin Ding
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It's happening - Google Teases Bard AI
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January 2023
I’m Scared for Google’s Golden Goose
ChatGPT will force Google to change or die
Jan 20
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Alvin Ding
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I’m Scared for Google’s Golden Goose
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June 2022
Here's how to get a gushing spring of creative testing ideas
Changing your value props unlocks more buyers. Avoid pigeon-holing your product and take advantage of "creative-as-targeting" dynamics.
Jun 16, 2022
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Alvin Ding
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Here's how to get a gushing spring of creative testing ideas
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May 2022
Repeatable virality? But how?
If you've never thought about growth loops - you have untapped upside.
May 25, 2022
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Alvin Ding
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Repeatable virality? But how?
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"reports of my death have been greatly exaggerated" - facebook
channels change and you can too.
May 9, 2022
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Alvin Ding
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"reports of my death have been greatly exaggerated" - facebook
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